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PROLONG YOUR HAIR COLOUR & ADD SHINE WITH PROVOKE PURPLE COLOUR CARE SHAMPOO FROM THE #1 PURPLE BRAND IN THE UK WHO IS THE PERFECT MATCH? Natural, coloured, highlighted or platinum blonde, white and grey hair. Prolongs colour and creates vibrant, dazzling shine for visibly brighter hair after just one wash HOW DOES THE PURPLE MAGIC WORK? Formulated with anti-oxidants and optical brighteners, this shampoo protects against environmental pollution to safeguard your colour and boost shine, resulting in healthy hair that feels fresh and rejuvenated MAXIMISE RESULTS Use everyday and every other wash combine with our Brightening Shampoo & Intensive Conditioner for maximum results OTHER KEY FEATURES from the original purple brand Description Ingredients Directions PROVOKE Touch Of Silver Colour Care Shampoo is a gentle cleansing shampoo that helps to protect against environmental pollution to safeguard your colour. Containing Optical Brighteners, it helps to keep hair colour bright between uses of the brightening shampoo whilst preventing pigment colour build-up for beautiful, healthy hair every day of the week. AQUA - WATER/EAU, SODIUM LAURETH SULFATE, COCAMIDOPROPYL BETAINE, ACRYLATES COPOLYMER, ACRYLIC ACID/ACRYLAMIDOMETHYL PROPANE SULFONIC, ACID COPOLYMER, CAMELLIA SINENSIS - GREEN TEA, LEAF EXTRACT, DISODIUM DISTYRYLBIPHENYL DISULFONATE, HYDROXYPROPYL GUAR, HYDROXYPROPYLTRIMONIUM CHLORIDE, PARFUM - FRAGRANCE, GLYCERIN, SODIUM CHLORIDE, SODIUM BENZOATE, PHENOXYETHANOL, POTASSIUM SORBATE, SODIUM HYDROXIDE, BUTYLENE GLYCOL, DISODIUM EDTA, PANTHENOL, COCONUT ACID, LINALOOL, ACID VIOLET 43. See product for detailsBox Contains1 x Touch Of Silver Daily Shampoo 200ml