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A masterpiece perfected by time-honed expertiseYears of commitment to innovation can't be imitated overnight. The world-leading OLED's uniquely tailored alpha chipset elevates the viewing experience to new heights. Definitive intelligence at its coreThe alpha 8 AI Processor chip redefines OLED with refinements that add transformative yet life-like detail. A picture tailored to your tasteSelect your favourite images and AI Picture Wizard creates a picture tailored exactly to your unique taste from 85 million possibilities then saves it to your profile. Optimal audio to fit your spaceThe sound system detects the layout of your room and where you're sitting to create a dome of sound around you perfectly tuned to your room's unique acoustics. Intelligence that's bright in any lightCome day or night Brightness Control detects the light in your space and balances the picture accordingly for crisp and clear visuals. AI fine-tunes the resolutionAfter recognising the content AI Noise Reduction and AI Super Resolution work to elevate the scene to a new level of realism. Endless contrast creates infinite impactScenes burst boldly into life where the darkest shadows and brightest lights intertwine. Scenes shine with lifelike colours100% colour volume boosts rich hues while 100% colour fidelity preserves shades without distortion. Boost the longevity of your OLEDRelax more and enjoy more with integrated panel care that keeps your screen like new for longer. As close as it getsIncredibly slim lines keep your attention on the whole screen with no distractions while blending beautifully with your home interiors. Authentic movie scenes burst into lifeTransform movie night. Dolby Vision's ultra-vivid picture comes together with the support of FILMMAKER MODE™ to preserve the director's intention optimising the picture quality while ensuring no distortion or over-processing. Enticing soundscapes surround youHear action surround you with Dolby Atmos's unparalleled clarity intricate detail and spatial depth. Where fast action never stuttersGear up for victory with AMD FreeSync Premium G-SYNC compatibility 120Hz Mode and VRR. Controls right where you need themDon't pause to use Game Optimizer and Game Dashboard. Access to all your favourite gamesThousands of gaming universes are right at your fingertips. Explore an epic library of cloud gaming titles and stream them immediately without ever wasting play time on downloads or updates. .