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Show off your natural grey, white or light blonde hair with L'Oreal Professionnel Serie Expert Silver Shampoo; this toning purple shampoo neutralizes the yellow, brassy hair. Enriched with Magnesium and anti-yellowing agents help to counteract those unwanted brassy tones. The deep purple pigments help to neutralize these tones and softens the feel of hair. The conditioner nourishes the hair fibre whilst adding vibrancy & shine. Please note: This product contains colouring agents, follow product instructions carefully.